Our Team

Meet the People Behind Spinal Labs

Spinal Labs was created in 2013 with a vision to cure people from pain without having to take pain medications or submit to surgery. Our goal is to educate how to take care of pain in the least invasive way possible, to your body and overall health. (Check out this blog for more info about our invasive scale.)

Spinal Labs was created to give people like you a choice: Fix a symptom with pain medication that is only short term, or fix the root of the problem and get rid of the pain for good.

One of our mottos here at Spinal Labs is “Pain is a Symptom, Not a Lifestyle”. – And we believe it! We all have the opportunity to change our lifestyle instead of taking the easy approach to pain medication.

We want to create free information for the world to use and develop products to help escalate the process of pain relief so you don’t have to suffer anymore.

Low back pain is the number one cause of disability worldwide. Don’t become a statistic!

Check out our Learn section or Shop for our products to start getting pain relief today!

Hurst Peacock

Co-founder

Dr. Hurst Peacock is an author and international speaker on the topics of health, healing, and wellness. Having explored the use of various manual medicine techniques including chiropractic and rehabilitative exercise in his private practice for over ten years, in 2013 Dr. Peacock began researching and developing home care products for spinal health and longevity.

In 2014, Dr. Peacock co-founded and launched his company, Spinal Labs, to address one of the biggest health problems in the world today: spinal pain.

“People don’t think about spinal pain being a significant health problem because it’s not life-threatening,” wrote Dr. Peacock in 2013. “However, the facts don’t lie: spinal pain is the number one cause of disability worldwide, and the number two cause of disability in the United States. At any given time, over 30 million Americans are suffering from spinal pain, and over 90% of us will experience it at some point in our lives.”

“It [spinal pain] absolutely spoils quality of life. I’ve seen patients literally forced to quit work, grandparents who can’t play with grandchildren, normal sex lives completely disrupted, and the ability to exercise and get a good night’s sleep destroyed, which then affects heart health. Decreasing this one health problem by even 30% would make a huge difference in literally millions of people’s quality of life.”

Dr. Peacock has received various awards and recognitions, including a Clinical Excellence distinction from Sherman College. He currently resides in Auburn, Alabama with his wife and two children.

Adam Gates

Co-founder and Head of Business Development and IT Solutions

Adam was raised in Destin Florida and moved to Auburn, Alabama to attend Auburn University in 2007, where he studied Computer Science and Business Administration. Adam met his wife in school and they now have a beautiful daughter.

Adam happened to meet Dr. Peacock as a patient in 2013 in his quest for life-long health, and together they conceived of a plan to leverage the power of the internet and online distribution to inspire many more people than Dr. Peacock is able to see one on one in his office. Spinal Labs was launched in 2014 to accomplish this goal.

“I believe that health is the most valuable asset that anyone has, because everything else we do in life depends on it. I believe that quality of life is just as important as quantity of life, and my goal is to be able to enjoy my life to the fullest both now and in the future. I want to be able to play with my grandchildren 40 years from now and be pain free, and I want to help YOU stay healthy enough to be able to do the same.”

“The human body has been designed to resist an infinite number of changes and attacks brought about by its environment. The secret of good health lies in successful adjustment to changing stresses on the body.” – Harry J. Johnson

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Back Facts

Activity can provide relief while bed rest for longer than a day may prolong your recovery period.
If you smoke, your body may not be able to get the proper amount of nutrients to the disks in your back.
Back pain is the second most common reason why people go to the doctor’s office.
A diet high in calories and fat can cause gain weight, and weight gain puts stress on your back resulting in pain.
Back pain is much more common the older you get. You could first experience back pain when you are 30-40 years old.
If you aren’t experiencing back pain yet, you can still be proactive. Take care of you back, so that it can take care of you.